Blog

In the course of December, Tinder customers in Sweden will see in-app info about how to counteract involuntary loneliness and aid non-gains with helplines. Surveys identified that one particular out of just about every four Swedes practical experience loneliness through Christmas and New Calendar year.

Tinder users in Sweden this thirty day period will appear throughout a Swipe Card that directs people to pay a visit to the web site of Jourhavande Medmänniska, a non-profit organisation that provides helplines for individuals who have to have someone to chat to.

These end users will be ready to uncover out additional about counteracting loneliness, and investigate alternatives to volunteer for the helplines and support the non-profit’s ongoing endeavours.

A study commissioned by Tinder and Jourhavande Medmänniska located that just one in 4 Swedes working experience loneliness throughout the wintertime time period, with typical good reasons being that they really do not have spouse and children closeby or they never have strategies.

Females aged in between 35 – 49 felt lonely to the greatest extent for the duration of Christmas and New Yr, the survey identified.

“By harnessing the electricity of Tinder, we want to assist Jourhavande Medmänniska’s do the job to shine a light-weight on individuals who are lonely, especially as we head into the Christmas holidays”, stated Elin Sivard, Communications Supervisor at Tinder in the Nordics.

“We hope that with the collaboration concerning Tinder and Jourhavande Medmännniska, we can inspire Tinder end users to locate out a lot more about how they can volunteer to decrease loneliness, as properly as share information to aid individuals experiencing loneliness. No 1 ought to at any time have to really feel alone”, she additional. 

Speaking about the want for volunteers, the chairman of Jourhavande Medmänniska mentioned “Not all people is aware of we exist. At the exact time, the require for additional volunteers is good. Shut to 100,000 calls are created to us for every yr and our resources have problems meeting the demand”.

The non-financial gain shared ideas for how people today can display treatment and generate community bonds with those people all around them:

• Check with folks all over you how they are executing, and make positive to take the time to hear to the response. 
• Even small conversations with a neighbor can make a major effects
• Verify in with close friends you haven’t viewed in a while. 
• If you on your own come to feel by yourself – permit yourself to method the thoughts, but do not wait to attain out, for case in point to an individual shut to you or to assisting organisations these kinds of as Jourhavande Medmänniska.

Click on here to study Tinder’s entire statement on this new marketing campaign in Sweden.